http://www.thinkoutsidein.com/blog Fri, 23 Jul 2010 05:08:59 +0000 http://backend.userland.com/rss092 en Many people have asked me about some of the references for my Real Life Social Network talk. So here they are. I'm truly standing on the shoulders of others. For the most part, I've taken other people's research and synthesized it, looking for patterns and trying to ... http://www.thinkoutsidein.com/blog/2010/07/data-behind-real-life-social-network/ Things have been quiet - I just finished writing the final drafts for my book. Big deadline over, so I'll be blogging a lot over the next few months, introducing some ideas from the book. Next week I'm excited to speak at the VTM web design conference. Here is an outline ... http://www.thinkoutsidein.com/blog/2010/06/talk-outline-vtm-web-design-conference-next-week/ Last week I learned that if you 'Like' something on Facebook, you give that entity permission to put updates (read: ads) in your newsfeed. Yesterday a friend emailed me a link to watch the new Nike World Cup 2010 ad. It was recommended from a friend, so I was pretty motivated ... http://www.thinkoutsidein.com/blog/2010/05/hey-nike-get-your-crap-out-of-my-newsfeed/ I'd love to hear more feedback as I write the book. I've completed final(ish) drafts the following chapters: - The Real Life Social Network - Relationships - Influence This weekend I'm finishing the chapter on Privacy. Let me know if you'd like to read a draft on any of the chapters and provide feedback! We ... http://www.thinkoutsidein.com/blog/2010/05/book-update-cover-and-interior-design/ Marketers are trying hard to increase their number of fans on Facebook and followers on Twitter. This makes sense. It gives them an audience of people who expressed an interest in what they have to offer. The question marketers need to ask is what they are going to do with all ... http://www.thinkoutsidein.com/blog/2010/04/the-fans-followers-arms-race/ In their book on friendship, Liz Spencer and Ray Pahl identified 8 different types (based on their research). Associates were people who only shared a common activity, like a hobby or a sport. Useful contacts were people who shared information and advice, typically related to work or advancing ones career. Favor ... http://www.thinkoutsidein.com/blog/2010/04/eight-types-of-friendship/ A few days ago I gave a talk at the IA Summit on 'The Real Life Social Network'. Bridging the gap between our online and offline social networkView more presentations from Paul Adams. Here's the core diagram I spoke around. http://www.thinkoutsidein.com/blog/2010/04/presenting-the-real-life-social-network-at-the-ia-summit/ I recently came across this fantastic piece of advertising. It's all about having a friend share it with you (as they personalise it), so watching it from the link will miss the point. I need to tell you what it is for to talk about it, which slightly ruins the ... http://www.thinkoutsidein.com/blog/2010/03/virality-is-not-a-success-metric/ I'm processing and considering every word of it, please keep it coming! http://www.thinkoutsidein.com/blog/2010/03/thanks-for-all-the-book-feedback/ This is a draft excerpt from my upcoming book 'Social Circles'. I'd love to get feedback on it. This excerpt is from the middle of chapter 2: "The Real Life Social Network". The plan is for each section in the book to broken up like this - multiple sub-sections, followed ... http://www.thinkoutsidein.com/blog/2010/03/we-dont-have-one-group-of-friends/