On one afternoon in a shopping district in Tokyo, I noticed two instances of people counting in order to observe larger patterns. The two guys on the left have a sheet with colour palettes, and are marking the number of people they see wearing certain colours. The guy on the right has a clicker, and [...]
Posts Tagged ‘Outside In Thinking’
Outside In Thinking
The way we do business is broken. We do business from the inside out, but it should be the other around. Our internal business silos make for terrible customer experiences.
What good is a great website if your in-store staff are rude?
What good is a great online purchasing tool if people don’t understand what you sell?
Customer [...]