Archive for January, 2012

January 27, 2012 9

How and why we communicate with others

By in Book

This is chapter 2 of my book Grouped. You you like and want to read the rest, you can do so here!   HOW AND WHY WE COMMUNICATE WITH OTHERS   WHY WE TALK We talk to survive The desire to communicate is hard-wired into all of us. It was an effective survival mechanism for [...]

January 16, 2012 3

A book is never done

By in Book

Writing a book about social interaction is a strange experience because the minute the book hits the printing press, you start to uncover more and more new material that could have been included and you start to think about new things. I’m very lucky to be working in product development at Facebook, and am surrounded [...]

January 13, 2012 5

Shift 1 – Exponentially increasing information will dramatically change marketing

By in Advertising, Marketing, Social Media

When I was growing up, we had a set of encyclopedias in our house. I often looked at these encyclopedias as a child, and thought that if I read all of them, I’d know almost everything (Of course, I never did read all of them). The access I had to information was bounded by what [...]

January 9, 2012 16

Why the Olympics social media ban for volunteers is idiotic

By in Musing

Earlier on Twitter I posted that the social media ban on volunteers at the Olympics is idiotic. Let me explain why: 1. It’s a huge missed opportunity. Imagine if the organisers had decided to embrace social media from the volunteers. Imagine the moments that would be captured that couldn’t have ever been captured by the [...]

January 6, 2012 2

Five major shifts

By in Musing

Lately, I’ve been talking to people about five major shifts that I see happening. Each is big enough to warrant a post of its own, so over the next few days I’ll write about each individually, and then write a post about what it means to think of them in combination. I’ll link to all [...]

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